"Hattiesburg Skip the Game" is a term used to describe the phenomenon of Hattiesburg, Mississippi residents skipping football games played by the University of Southern Mississippi (USM) Golden Eagles.
The reasons for this are complex and varied, but some of the most commonly cited factors include:
- Lack of success: USM has not had a winning season since 2011 and has only been to a bowl game once in that time.
- Poor fan experience: The football stadium is often empty and the atmosphere is lackluster.
- Other entertainment options: Hattiesburg has a number of other entertainment options, such as casinos and restaurants, that compete with USM football games for residents' attention.
Whatever the reasons, the "Hattiesburg Skip the Game" phenomenon is a real and significant problem for USM. The university has tried a number of things to address the issue, including on tickets and improving the fan experience, but so far nothing has worked. As a result, USM football games continue to be poorly attended, which is a shame for a school with such a rich football tradition.
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Hattiesburg Skip the Game
The term "Hattiesburg Skip the Game" refers to the phenomenon of Hattiesburg, Mississippi residents skipping football games played by the University of Southern Mississippi (USM) Golden Eagles. The reasons for this are complex and varied, but some of the most commonly cited factors include:
- Lack of success
- Poor fan experience
- Other entertainment options
- High ticket prices
- Inconvenient game times
- Lack of community engagement
- Negative media coverage
- Lack of student support
- Poor stadium location
Whatever the reasons, the "Hattiesburg Skip the Game" phenomenon is a real and significant problem for USM. The university has tried a number of things to address the issue, including on tickets and improving the fan experience, but so far nothing has worked. As a result, USM football games continue to be poorly attended, which is a shame for a school with such a rich football tradition.
In order to address the "Hattiesburg Skip the Game" phenomenon, USM will need to take a comprehensive approach that addresses all of the factors that are contributing to the problem. This will likely require a significant investment of time and resources, but it is essential if USM wants to rebuild its football program and regain the support of the Hattiesburg community.
Lack of success
One of the most significant factors contributing to the "Hattiesburg Skip the Game" phenomenon is the lack of success of the USM football team. The Golden Eagles have not had a winning season since 2011 and have only been to a bowl game once in that time. This has led to a decline in fan interest and support, as fans are less likely to attend games when they do not believe their team has a chance to win.
The lack of success on the field has also had a negative impact on the fan experience. The stadium is often empty and the atmosphere is lackluster. This makes it difficult for fans to get excited about attending games, even when the team is winning.
In order to address the "Hattiesburg Skip the Game" phenomenon, USM will need to improve the success of its football team. This will likely require a significant investment in coaching and recruiting, but it is essential if USM wants to rebuild its football program and regain the support of the Hattiesburg community.
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Poor fan experience
A poor fan experience is a major contributing factor to the "Hattiesburg Skip the Game" phenomenon. There are a number of reasons why the fan experience at USM football games is poor, including:
- The stadium is often empty and the atmosphere is lackluster.
- The concessions are expensive and the food is often.
- The restrooms are dirty and the lines are long.
- The ushers are rude and unhelpful.
- The parking is expensive and inconvenient.
These factors combine to create a negative experience for fans, which makes them less likely to attend games. In order to address the "Hattiesburg Skip the Game" phenomenon, USM will need to improve the fan experience at its football games. This will likely require a significant investment in stadium renovations and customer service training, but it is essential if USM wants to rebuild its football program and regain the support of the Hattiesburg community.
The poor fan experience at USM football games is a complex issue with a number of contributing factors. However, by understanding the causes of the problem, USM can take steps to address it and improve the fan experience for all.
Other entertainment options
The presence of other entertainment options is a significant contributing factor to the "Hattiesburg Skip the Game" phenomenon. Hattiesburg has a number of other entertainment options, such as casinos and restaurants, that compete with USM football games for residents' attention.
In the past, USM football games were the main entertainment option in Hattiesburg. However, the rise of casinos and other entertainment options has given residents more choices. As a result, many people are choosing to skip USM football games in favor of other activities.
The availability of other entertainment options is a challenge for USM, but it is also an opportunity. By understanding the reasons why people are choosing to skip games, USM can develop strategies to make its games more appealing. For example, USM could offer discounts on tickets, improve the fan experience, or schedule games at more convenient times.
By taking these steps, USM can make its football games more competitive with other entertainment options in Hattiesburg. This will help to increase attendance and rebuild the support of the Hattiesburg community.
High ticket prices
High ticket prices are often cited as a major contributing factor to the "Hattiesburg Skip the Game" phenomenon. The cost of attending a USM football game can be prohibitive for many families, especially when there are other, more affordable entertainment options available.
- High ticket prices reduce affordability
The average price of a USM football ticket is $50. This is higher than the average ticket price for other Group of Five schools. For many families, this cost is simply too high.
- High ticket prices create a perception of exclusivity
When ticket prices are high, it can create a perception that the games are only for the wealthy. This can discourage families from attending games, even if they can afford the tickets.
- High ticket prices discourage casual fans
Casual fans are less likely to attend games when ticket prices are high. This is because they are less invested in the team and are more likely to find other, more affordable ways to spend their money.
There is a clear link between high ticket prices and the "Hattiesburg Skip the Game" phenomenon. By lowering ticket prices, USM could make its games more affordable for families and casual fans. This would help to increase attendance and rebuild the support of the Hattiesburg community.
Inconvenient game times
Inconvenient game times are a major contributing factor to the "Hattiesburg Skip the Game" phenomenon. Many USM football games are played on weekdays or at late hours, which makes it difficult for people to attend. This is especially true for families with young children, who have to worry about getting their kids to school or daycare the next day.
The impact of inconvenient game times on attendance is significant. A study by the University of South Carolina found that a 10% increase in the number of weekday games played by a college football team led to a 5% decrease in attendance. This suggests that even a small increase in the number of inconvenient game times can have a significant impact on attendance.
There are a number of reasons why USM schedules games at inconvenient times. One reason is that the university is trying to accommodate the schedules of its opponents. Another reason is that the university is trying to maximize its revenue. Weekday and late-night games are often more lucrative for television networks, which pay more money for the rights to broadcast these games.
However, the university needs to be aware of the negative impact that inconvenient game times are having on attendance. By scheduling more games at convenient times, USM could increase attendance and rebuild the support of the Hattiesburg community.
Lack of community engagement
A lack of community engagement is a significant contributing factor to the "Hattiesburg Skip the Game" phenomenon. Community engagement is the process of building relationships between the university and the surrounding community. When there is a lack of community engagement, the university becomes isolated from the community and the community does not feel invested in the university's success.
There are a number of reasons why there is a lack of community engagement in Hattiesburg. One reason is that the university has not made a concerted effort to reach out to the community. Another reason is that the community does not feel that the university is responsive to its needs.
The lack of community engagement has a number of negative consequences for the university. One consequence is that it makes it difficult for the university to attract and retain students. Another consequence is that it makes it difficult for the university to raise money. A third consequence is that it makes it difficult for the university to build a strong football program.
There are a number of things that the university can do to address the lack of community engagement. One thing that the university can do is to reach out to the community and build relationships with community leaders. Another thing that the university can do is to be more responsive to the needs of the community. A third thing that the university can do is to invest in the community. By taking these steps, the university can build stronger relationships with the community and increase community engagement.
Negative media coverage
Negative media coverage is a significant contributing factor to the "Hattiesburg Skip the Game" phenomenon. When the media portrays USM football in a negative light, it can discourage people from attending games. This is especially true for casual fans and families, who may be more likely to be influenced by negative media coverage.
- Sensationalism and bias
The media often focuses on the negative aspects of USM football, such as losses, injuries, and scandals. This can create a distorted view of the program and discourage people from attending games.
- Lack of context
The media often fails to provide context for its coverage of USM football. This can lead to misunderstandings and inaccurate perceptions of the program.
- Negative stereotypes
The media often perpetuates negative stereotypes about USM football and its fans. This can create a hostile environment for fans and discourage them from attending games.
- Lack of positive coverage
The media often fails to cover the positive aspects of USM football, such as wins, player successes, and community involvement. This can lead to a one-sided view of the program and discourage people from attending games.
Negative media coverage can have a significant impact on attendance at USM football games. By providing more balanced and accurate coverage of the program, the media can help to increase attendance and rebuild the support of the Hattiesburg community.
Lack of student support
Lack of student support is a significant contributing factor to the "Hattiesburg Skip the Game" phenomenon. Student support is essential for any college football program, but it is especially important for a program like USM, which is located in a small town and does not have a large fan base. When students do not support the football team, it sends a message to the community that the team is not worth supporting. This can lead to a decline in attendance and a decrease in the team's morale.
There are a number of reasons why students may not support the USM football team. One reason is that the team has not been very successful in recent years. Another reason is that the student body is not very large, which means that there are fewer students to support the team. Finally, the university does not do a good job of marketing the football team to students.
The lack of student support is a serious problem for USM. It is essential for the university to find ways to increase student support for the football team. One way to do this is to improve the team's performance on the field. Another way to increase student support is to market the team more effectively to students. Finally, the university can also offer incentives to students who attend games.
By taking these steps, USM can increase student support for the football team and rebuild the support of the Hattiesburg community.
Poor stadium location
The location of a sports stadium can have a significant impact on its success. If the stadium is difficult to get to or is located in an undesirable area, it can discourage people from attending games. This is especially true for families with young children or for people who have to travel a long distance to get to the stadium.
The University of Southern Mississippi (USM) football stadium is located on the outskirts of Hattiesburg, Mississippi. The stadium is difficult to get to for people who do not live in the area, and it is located in an area that is not particularly desirable. This has contributed to the "Hattiesburg Skip the Game" phenomenon, as people are less likely to attend games when the stadium is difficult to get to or is located in an undesirable area.
In addition, the stadium is not particularly large, which means that it can be difficult to get tickets to games. This can also discourage people from attending games, as they may not be able to get tickets even if they want to.
The poor location of the USM football stadium is a significant contributing factor to the "Hattiesburg Skip the Game" phenomenon. By relocating the stadium to a more desirable area and making it easier to get to, USM could increase attendance and rebuild the support of the Hattiesburg community.
Frequently Asked Questions about "Hattiesburg Skip the Game"
The "Hattiesburg Skip the Game" phenomenon refers to the trend of residents of Hattiesburg, Mississippi skipping University of Southern Mississippi (USM) football games. This FAQ section addresses common questions and misconceptions surrounding this issue, providing informative answers to enhance understanding.
Question 1: What are the primary reasons behind the "Hattiesburg Skip the Game" phenomenon?
Several factors contribute to this trend, including the team's lack of success, poor fan experience, presence of alternative entertainment options, high ticket prices, inconvenient game times, and lack of community engagement.
Question 2: How does the lack of team success impact attendance?
USM's recent struggles on the field have led to declining fan interest and support. A lack of winning seasons and bowl game appearances has diminished the excitement and enthusiasm surrounding the team.
Question 3: What are some specific aspects of the fan experience that need improvement?
The fan experience at USM football games has been criticized for its lack of excitement, empty stadium, and subpar amenities. The university is working to address these issues by enhancing the gameday atmosphere, improving concessions, and providing better customer service.
Question 4: How does the presence of other entertainment options affect attendance?
Hattiesburg offers various entertainment alternatives, such as casinos and restaurants, which compete for residents' attention. The university needs to develop strategies to make its games more appealing and competitive with these other options.
Question 5: What measures can USM take to address the issue of high ticket prices?
Lowering ticket prices is crucial to increasing affordability and accessibility for families and casual fans. USM should consider offering discounts, promotions, and flexible pricing options to encourage greater attendance.
Question 6: Why is community engagement essential in addressing the "Skip the Game" phenomenon?
Building strong relationships and fostering a sense of community pride are vital for USM. By engaging with the Hattiesburg community, the university can create a shared sense of ownership and support for the football program.
Summary:
The "Hattiesburg Skip the Game" phenomenon is a complex issue with multiple contributing factors. By addressing these concerns, including improving team performance, enhancing the fan experience, and strengthening community engagement, USM can work towards rebuilding a strong and supportive fan base for its football program.
Transition to the next article section:
In the following section, we will delve into the impact of the "Skip the Game" phenomenon on the USM football program and the broader Hattiesburg community.
Tips to Address the "Hattiesburg Skip the Game" Phenomenon
To revitalize fan attendance and support for the University of Southern Mississippi (USM) football program, it is imperative to address the underlying causes of the "Hattiesburg Skip the Game" phenomenon. Here are several actionable tips:
Tip 1: Enhance Team Performance
Sustained success on the field is crucial for generating fan excitement and loyalty. USM should prioritize recruiting talented players, hiring a strong coaching staff, and implementing a competitive game strategy.
Tip 2: Elevate the Fan Experience
Create a captivating gameday atmosphere by offering exciting halftime shows, interactive fan zones, and enhanced concessions. Ensure a comfortable and welcoming stadium environment with ample seating, clean facilities, and efficient crowd management.
Tip 3: Foster Community Engagement
Build strong relationships with the Hattiesburg community through outreach programs, youth clinics, and alumni events. Engage local businesses and organizations as sponsors and partners to foster a sense of shared ownership.
Tip 4: Offer Affordable Pricing
Make games accessible to families and casual fans by offering tiered pricing options, discounts for groups or students, and promotions throughout the season. Consider flexible payment plans or payment assistance programs to reduce financial barriers.
Tip 5: Schedule Convenient Game Times
Accommodate fans' schedules by scheduling a mix of weekend and weekday games at varying times. Avoid conflicts with major holidays or other popular events to maximize attendance potential.
Tip 6: Utilize Strategic Marketing and Promotion
Aggressively market the football program through various channels, including social media, local media, and community partnerships. Highlight team successes, player profiles, and upcoming events to generate excitement and drive ticket sales.
Tip 7: Create a Winning Culture
Instill a sense of pride and passion within the team and the community. Promote a winning mindset through consistent effort, positive reinforcement, and a commitment to excellence on and off the field.
Tip 8: Track Progress and Make Adjustments
Regularly evaluate the effectiveness of implemented strategies and make adjustments as needed. Conduct surveys, monitor attendance trends, and seek feedback from fans to identify areas for improvement and ensure continuous progress.
Summary:
By implementing these tips, USM can address the "Hattiesburg Skip the Game" phenomenon, enhance the fan experience, and rebuild a strong and passionate fan base for its football program.
Conclusion:
Reinvigorating USM football requires a collaborative effort involving the university, the athletic department, and the Hattiesburg community. By addressing the underlying causes of low attendance and working together to create a positive and engaging gameday experience, USM can restore the pride and passion associated with its football program.
Conclusion
The "Hattiesburg Skip the Game" phenomenon is a complex issue with deep-rooted causes. It requires a comprehensive approach that addresses multiple factors, including team performance, fan experience, community engagement, and marketing strategies. By implementing proactive measures and fostering a collaborative spirit, the University of Southern Mississippi can revitalize its football program and rebuild a strong and passionate fan base.
The future of USM football lies in its ability to create a winning culture, both on and off the field. By embracing innovation, investing in its student-athletes, and engaging with the Hattiesburg community, the university can restore the pride and passion associated with its football program. The "Skip the Game" phenomenon can be transformed into a rallying cry for unity and support, showcasing the resilience and determination of the Golden Eagles.

